Many people who want to improve their online marketing strategy are curious about what it means to blend SEO tactics with content marketing. The advantages of a blended online marketing strategy are vast permitting you truly grow your business at the much more rapid pace than should you didnt have one. Before it is possible to understand the different strategies and marketing tools that are available, it is important to identify what online marketing is and how it promotes a business.
Online marketing is the practice of leveraging web-based channels to spread a message about a companys brand, products, or services to its potential customers. Once you have a sense of where your traffic is coming from and how traffic figures change over time, youll have an easier time determining which areas of your online marketing strategy are working and which need tweaking.
What kind of campaigns are you running?
How to measure the effectiveness of your campaigns?
What are the tools that are used to measure the ROI of campaigns?
How to run A/B tests to identify the effectiveness of campaigns.
Monitoring, evaluating and analysing each component of your online marketing strategy are an essential step in gaining better understanding into potential customers. Small businesses who understand the power of an online marketing strategy are crushing their competition.
from Stronghold SEO Services http://ift.tt/1qqxMjH